At Asaal Beauty, we believe that trust is the foundation of every truly luxurious experience. Just as we carefully select the finest natural ingredients for our products, we handle your personal data with the same deliberate care, transparency, and responsibility, wherever you are in the world.
This policy applies to all our customers globally and is designed to meet the highest international data protection standards, including the EU General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA/CPRA), and the Saudi Personal Data Protection Law (PDPL).
What Information Do We Collect?
Information you provide directly
When you create an account, place an order, or reach out to us, we may ask for your name, email address, phone number, and shipping or billing address. Your payment card details are never stored on our systems and are processed exclusively through internationally certified, encrypted payment gateways.
Information we collect automatically
When you browse our store, we automatically collect certain technical data such as your IP address, browser type, and pages visited. We use cookies to provide you with a consistent and seamless experience. You may manage your cookie preferences through your browser settings, though doing so may affect certain site functionality.
Information from trusted partners
We work with carefully selected partners, including shipping carriers and payment service providers, to fulfill your orders. These partners are contractually bound to data protection standards that meet or exceed our own.
Why Do We Process Your Data? (Legal Basis)
- Contract performance: To process your orders and coordinate delivery.
- Legal obligation: To comply with applicable laws and regulations in the countries we operate in.
- Legitimate interest: To improve your shopping experience and develop our products.
- Your explicit consent: To send you personalised offers and newsletters, and you may withdraw this consent at any time.
Your Rights — Wherever You Are
- Access: Know what personal data we hold about you.
- Rectification: Correct any inaccurate or incomplete information.
- Erasure: Request deletion of your data, within applicable legal limits.
- Restriction: Object to how your data is processed in certain circumstances.
- Portability: Receive your data in a structured, machine-readable format.
- Opt-out of marketing: Unsubscribe from our communications at any moment.
- Right to non-sale (California residents): Request that your data not be shared with third parties for commercial purposes.
To exercise any of these rights, contact us at: info@asaalbeauty.com
We are committed to responding within 30 days of receiving your request.
How We Protect Your Data
We invest in the highest standards of digital security. Our measures include encryption during transmission and storage (TLS 1.3 / AES-256), intrusion detection systems, and strict access controls so only those who need your data to serve you can access it. In the unlikely event of a data breach affecting your information, we will notify you within 72 hours in accordance with GDPR requirements.
International Data Transfers
Your data may be processed outside your country of residence. In such cases, we ensure an equivalent level of protection through Standard Contractual Clauses (SCCs) or other internationally recognised data transfer mechanisms, in full compliance with applicable law.
Cookies
We use cookies for operational and analytical purposes. Upon your first visit to our website, you will be presented with clear options to manage your consent for different categories of cookies. For more details, please refer to our Cookie Policy.
Children Under 13
Our services are not directed at children under the age of 13. If we become aware that we have inadvertently collected data from a child without verified parental consent, we will delete it immediately.
Updates to This Policy
We may update this policy periodically to reflect legal, technical, or operational changes. For any material change that affects how your data is used, we will notify you by email at least 30 days before it takes effect. Minor updates will be reflected on this page with an updated Last Updated date.
Contact Us
For privacy requests, consent withdrawal, or any data protection question, our team is ready to help.
Your privacy is a core part of the Asaal Beauty promise.